One of the Akufo-Addo-led government’s flagship initiatives in tourism, Destination Ghana, has been launched.
The programme’s core objective is to invite and welcome the world to visit Ghana.
Speaking at the launch of the programme in London on Sunday, 3 April 2022, President Nana Addo Dankwa Akufo-Addo acknowledged the growing interest in nature-based adventure and leisure tourism and noted: “Ghana has an abundance of these offerings, and that is what we are here to present to the world, using our historical connection with the United Kingdom as a launchpad.”
He further said that the relationship between Ghana and Britain can be deepened by the opportunities presented in the tourism industry.
We can turn the tourism and hospitality industry into a major tool for the positive transformation of the Ghanaian economy, and into a win-win situation for investors”.
President Akufo-Addo also indicated that the country has become the best place for doing business in the West-African sub-region.
“Ghana is not only gifted with a rich culture, but is also the best place for doing business in West Africa, as well as the safest and most stable country in the Region, with a governance system that rests on the separation of powers, with an independent Judiciary promoting accountability in public life, and that respects the rule of law, human rights and the principles of democratic accountability. Indeed, she has been for several years the recipient of the largest foreign direct investments in West Africa.”